Audiobooks · Book Production · Book Promotion · Christmas · Goals · My Books · My Thoughts · Sexual Abuse · Writing

Setting Goals as I Face the Third Quarter of Book Sales

Make it Happen - set goals

Goals get us there! I’m facing the third quarter of the year and the sales of my books has plummeted because I’ve focused on moving and recovering from the dog attack.

I know the power of setting goals. When I was the computer coordinator for Washington middle school back when the internet was new and we as the staff pulled the cable throughout the building to get connected, the computer committee had our beginning meeting of the year.

I said, “Let’s brainstorm what we want for our school. The rules for brainstorming apply: anything goes.”

So my futuristic committee listed things completely out of our budget. I watched amazed—yes, I caught the fever and threw my two cents in too!

After the meeting, I formulated the ideas and presented them to the principal. Then she and I presented them to our legislator (who just happened to have been the principal at Washington middle school before he got into politics).

Outlandish goals, futuristic goals, realistic goals? We received funds from the state for everything on our list! That lesson has stayed with me for decades. I’ve often said, “Goals pull us along. Goals get us there!”

So, as I face the third quarter of the year, September is the lead and planning phase as I move into October, November & December,

So, the goals I established today appear too ambitious, too much, outlandish, but I’m going to sure them anyway.

1st Goal: Work on my second poetry book in a series of five and published it

Just today, I got the final draft back from my editor, so now I have to read through it for corrections. She said there weren’t many. Then I import it into the publishing program I use, Vellum. Next, I need to email readers on my email list to be on my ARC (Advanced Reader Copy ) Team to read it, write a blurb I enter in the print of my book and write a review in exchange for a free .pdf copy of the book. I have the description in the works. After the book is laid out, I can get the cover down because they need the page count to correct an accurate cover. I’ve used 100 Covers .

Hopefully, I will launch this book late October, early November. I will let you know! If you want to be a part of the ARC team for this new book, email me at larada@laradasbooks.com and I will send you a copy of the new book.

2nd Goal: Revise my autofiction book on being an incest survivor and healing

Because of all the flurry around the Epstein files, I talked to my therapist about being an “Advocate for Survivors.”  In the midst of this conversation, as an incest survivor, I remembered I had written a book about this, almost ten years ago. Who cares? I have it!

In 2016 I joined NaNoWriMo (National Novel Writing Month) to commit to writing about 1600 words a day, ending up with 50,000 at the end of the month. The results of the presidential election that year really spurred me on—I was devastated by the results.

Because of that dedicated, concentrated time, I wrote a 50,000+ autofiction. So, what is an autofiction?

Jane Friedman, a leader in the publishing industry says: “Short for autobiographical fiction, autofiction uses elements of autobiography and fiction to examine decisive aspects of the writer’s life. The writer then melds these realities with fictional plot elements, characters and events in a way that often reads like memoir or autobiography. With the lines of fact and fabrication blurred, readers are engaged in wondering what’s real, what isn’t, and how they can figure out which is which.”

https://janefriedman.com/the-how-when-and-why-of-writing-autofiction

Because of this, when I finish book #2 of the poetry series, Time Measured Out, I will focus on revising the autofiction and get it to my editor who has already heard about it. Then I will return to my poetry series.

3rd Goal: Continue with the Click Ad program for my Christmas book

In April 2024, I bought Steve Pieper’s Click Ad program to create profitable ads on Facebook doing click testing and had worked my way through most of the lessons, ready to promote my Christmas book. I bought it because my book coach did a webinar with Steve. Also, his reviews and results blew me away!

Christmas is coming, so this would be a great time to go back to whatever lesson I’m on and finish it. I may have to redo a couple of the ad copy. I’m excited because many authors have had good results with Steve’s program.

4th Goal: Energize my back-list sales

I have nine books (soon ten), three cookbooks and three audiobooks just sitting there for ready to buy, but I have to have a plan to promote them. I have multiple competitors in each area, so I have to work at this.

Here’s my action plan to be implemented in September and beyond:

BOOK TITLEPROMOTIONDATERESULTS
This Tumbleweed Landed October 
When Will Papa Get Home? October 
Let Me Tell You a Story October 
Is My True Universal?: A Woman’s Poetic Odyssey October 
A Time to Grow Up:  A Daughter’s Grief Memoir November 
Coronavirus Reflections: Bitter or Better? November 
Just Another Square Dance Caller: Authorized Biography of Marshall Flippo November 
Is My True Universal?: A Woman’s Poetic Odyssey November 
Hair on Fire: A Heartwarming & Humorous Christmas Memoir December 
Was It a Dream?: Navigating Life’s Journey Through Poetry December   
Is My True Universal?: A Woman’s Poetic Odyssey December 

We will see how the plan goes. You can see it’s real sketchy now!

5th Goal: Do an audiobook for my 1st book in my poetry series

I love recording audiobooks—reading my own words out loud is magical. So when I finished Was It a Dream? and published it, the recovery from the dog attack consumed me. I couldn’t stand up at the mic in my make-shift recording studio (my walk-in closet) that long—too physically taxing. Also, I was on heavy pain medication and publishing an audiobook has many intricate steps. I have used Derek Doepker’s program, Audiobooks Made Easy. This program spells out exactly what you have to do and Derek is great support if you have any problems.

Lin & Larada at Garden Place in Boquete, Panama - Set goals

As I sit here and lay out this plan, I step back! In the midst of all this, I have a move to Boquete, Panama and am starting a new life there, so I’m writing these goals out to remind myself—I am an author no matter where I live. I have the last quarter of 2025 to get my book sales going.

Also, because of the recovery of the dog attack, I lost a year of promoting my books, so I am way behind!

Will I accomplish all these goals?

Maybe yes, maybe no, but seeing them in black and white make them concrete! Easily, I can carry any no fulfilled to first quarter of 2026 and add to the list.

All this talk of promotion made me think, “Have you bought one, two or all of my books?” Let’s start here with promoting them. Go to my Author’s Page on Amazon where you can get them all!

Keep scrolling and you can see links to my audiobooks. I only sell my cookbooks directly until August 30 through my Etsy Shop, Larada’s Reading Loft.


My Newest Books


Buy My Audio Books:

This Tumbleweed Landed Audiobook

Let Me Tell You a Story Audiobook

Hair on Fire: A Heartwarming & Humorous Memoir Audiobook


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My Thoughts · poetry

April—National Poetry Month: Read & Listen to Poetry

National Poetry Month - April

It’s National Poetry Month. I love April for a variety of reasons: spring in the air, a fresh spring snow storm yesterday of sixteen inches and poetry!

Yes, you all know I write poetry and prose. I love that combination and have used it in many of my books, but as of late, I have focused more on poetry. My favorite poet right now is Mary Oliver, and these words from her poem, Sometimes, have inspired and shocked me:

“Instructions for living a life:

Pay attention.

Be astonished.

Tell About It.”

~Mary Oliver, “Sometimes”

These instructions shock me because I have realized that’s what I do with my poetry and have done it for years. Right now, I’m working on Book #2 of my four-book poetry series that spans my poetry from 1986-2025. Yes, unconsciously I have followed her advice.

Because I’m in the recording mode, I decided to record Oliver’s instructions for living a life.

So I wanted to share some of my poems this week from recent book, Was It a Dream?: Navigating Life’s Journey Through Poetry which is book #1 in my four-book poetry series.

Somehow, I let April 1 and 2 slip, but I recorded poetry the last four days and shared them on various social media sites, but today I’m only sharing two of my poems and recordings.

Two Poems from Was It a Dream?

December 8, 1995

Catch a word
and drag it by the leg—

hold on tight. Don’t let go!

Hold on!
Don’t let it bite you— you might die from its

poisonous bite or worse—

YOU MIGHT WANT TO WRITE MORE!


Spokane, Washington

June 18, 1998

Ingenuity of children
Big Brother sees it as a race car.

Mom sees it as a laundry basket on wheels.

Little brother takes advantage of

big brother’s imagination.

Down one aisle Down another

Little brother’s eyes glisten.

Smiles and giggles filled his face.

For a moment, it was a race car— they raced

and won,
but mom interrupted the fun!

“Boys, stop that!”

I plan on packing a lot of my poetry in April, so I hope you’re ready for the ride—from my books. See—I have poetry in seven of my nine books, so I have a lot to choose from! Also I will share haiku I haven’t published yet, so April will be full!

If you’d like to sample some of my poetry, click on the link below!


My Newest Books

 is my truth universal? e-book – FREE


Buy My Audio Books:

This Tumbleweed Landed

Let Me Tell You a Story 

Hair on Fire: A Heartwarming & Humorous Memoir Audiobook


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Mom · MY LIFE · My Thoughts · Writing

Mom, Again—Is This Too Much? A Natural for Women’s History Month

Can we ever write too much about our moms? I continue to honor women in my life for National Women’s History Month, and Mom is a natural to share today.

Today is twelve years since Mom died. I feel melancholy and I yearn for her familiar presence in my life! As I struggle with this anniversary, I remember the multiple moments that explode in my memory of our last day together.

I feel a poem coming on! This is a rough first draft, so let me know what you think! You’re going to get to see how I write my poetry: thoughts come to me and then I go with it, massage it, enlarge it and then possibly delete the whole thing. I’ll share the final copy with you in a couple weeks.

Can You Ever Write Too Much About Our Your Mom?

Your mom, mine
Our first playmates,
The familiar heartbeat that we knew!
She looms large in our lives
And then the day comes—
She dies!
Can you ever write too much about your mom?

Today, twelve years after her death,
I wonder—
Can I ever write too much about Mom?

Here I am 71, remembering her at my age.
I don’t feel old,
But I remember her older,
Vibrant,
A large part of my life!

I circle back to her daily,
With a thought, ‘she’d like this. She’d laugh at that!”
That’s how she lives with me!

My mom, like yours, holds
a special place in your heart.
Anniversaries come and go—
I’ve cried over the years,
But the earthshaking pain
Has lessened.
Why is today different?
Melancholy
A deep yearning for her.
Why?

I have called my brother several times today,
The anniversary of her death,
About the NCAA tournament
Never mentioned Mom and today’s loss,
But I needed him!
I needed the connection to her!

As I’ve lived these twelve years
Without Mom,
I missed sharing my triumphs,
My first book, This Tumbleweed Landed, self-published.
She never held a brand-new copy in her hands
And sobbed with me
With my success
With tears of joy!

I missed talking about the actual writing,
The book awards,
My journey
And her influence in many of them.

As I researched background for When Will Papa Get Home?,
She would have enjoyed a visit to the Philly Place
And reminiscing.
Mom would have loved Maria and her whole family
But cried at the prejudice and injustice
they endured.

Actually, she did read my first two books,
Because I wrote them before she died.
She read everything I wrote,
Flooding me with compliments
and suggestions to change.

Mom helped me write my book, Let Me Tell You a Story,
With Dad in 1992.
He dictated the stories to her and she wrote them
Out long hand.
Then I typed them up—
A family production.
So, she saw that book published
For my dad’s 75th birthday.

Dad and Mom danced to Marshall Flippo
So, she would have loved the stories
Of our conversation.
If she would have read Just Another Square Dance Caller,
They would have danced to many of Flippo’s caller friends.
Her laughter would have rung out loud at the hilarious
Stories and Flippo’s “Dirty joke.”

My grief memoir, Time to Grow Up, about her death and Dad’s,
Would have overwhelmed Mom.
She was shy, unassuming,
never wanting to be
On the center stage.
So that book would have been too much for her,
But I can see her finishing it with a sigh
And a comment, “Good job! You captured your pain!”

I am so glad she didn’t experience the coronavirus pandemic,
Isolated alone in our home
In a small ranching community.
Before she died, I called her daily,
But I would have called her more often.
If she would have read my book, Coronavirus Reflections: Bitter or Better?
She would have answered every question
At the end of every chapter
And thanked me for the comfort
And challenge of the book.

With my book, Hair on Fire: A Heartwarming & Humorous Christmas Memoir,
Mom would have laughed out loud at the humor,
And thanked me for the deep spiritual message
I offered the reader.

My new book, Was It a Dream?: Navigating Life’s Journey Through Poetry,
Would have thrilled her
with reading poetry about George Strait.

And today, Mom would be saying, “
Where’s the next book?
I’m ready for it!
Come on, girl!”

I keep saying “would have,” but she walked beside me
On every book,
Sat next to me as I wrote every word.

As I’ve grown in my faith,
I miss our deep spiritual talks
Driving around the ranch.

Her laughter and sense of humor blessed any time
We were together.

For twelve years or longer, I miss her cooking,
her rattling around in the kitchen,
knowing a delicious meal would be coming soon!

When someone owns a deep space
In your heart,
Their absence leaves a hole.

I’ve spent twelve years
Healing
Crying
Writing
Dancing
Healing

But here I am, twelve years later,
Missing my mom!
Her smell
Her laughter
Her presence.

Do we ever get over the loss of mom?
Can You Ever Write Too Much About Our Your Mom?
I can’t!

Writing about all the “would haves” for my mom, once again has helped me deal with today. What’s your thoughts?


My book, Was It a Dream?, is in 8th spot in the final round right now. Your vote would really help. Last year, my book, Hair on Fire: A Heartwarming & Humorous Christmas Memoir, won this contest.

Vote for my book cover in the final round of the Nonfiction Book Cover Contest at AllAuthors.com


My Newest Books


Buy My Audio Books:

This Tumbleweed Landed

Let Me Tell You a Story 

Hair on Fire: A Heartwarming & Humorous Memoir Audiobook


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Book Promotion · My Thoughts · poetry · Writing

A Lead Magnet—What’s That? And Why Is It Important?

Marketing strategies - lead magnet

A lead magnet in the book marketing industry plays a key role, but what is it? And why is it important? I’m creating one for my four-book poetry series.

“For authors marketing their books, giveaways (which we shall refer to as ‘lead magnets,’ for reasons that will become clear) work on multiple levels. They will:

  • Make readers more aware of your work and your ‘brand’;
  • Operate on the psychological principle of reciprocity — people innately wish to “pay you back” when you give them something for free; and
  • Give you access to their contact details.”

https://www.ingramspark.com/blog/how-to-create-an-irresistible-lead-magnet-to-market-your-book

As I have listened to my book coach, Derek Doepker, and book coaching group, I realized I needed a lead magnet for my new poetry series. In the book industry, the lead magnet is usually is an e-book.

At first, I was going to make Book #1 of this series (the one I’m about ready to release) the lead magnet and have it FREE to entice poetry readers to join my email list. But another poet in our book coaching group gave me an idea—she created a chapbook as her lead magnet.

A chapbook is “a small book containing ballads, poems, tales, or tracts.”

https://www.merriam-webster.com/dictionary/chapbook

A chapbook’s size varies, but usually isn’t more than forty pages.

“From where would this chapbook come?” I wondered one day as this idea took root and sprouted. I have enough poetry I’ve written and more for the three other books in this series. Could I grab some from those three books not finalized yet? I needed a theme—something to organize this chapbook around!

Then it hit me! As an English teacher, I taught a poetry unit each year and wanted to grow as writer/teacher. So in 2002 & 2003, I attended poetry classes put on by Continuing Education, affiliated with University of New Mexico. These classes stretched me as a teacher/writer and ultimately as a poet later.

What a great theme! The teacher becomes the student! So, I sat in those six weeks classes and at time wondered—what was I doing! I had never been a poet who wrote rhyming poetry or formatted poetry. These classes focused on formats and forms. I had embraced Free Verse as my poetry of choice for writing. In this class, I felt challenged, stretched and wondered about my creations. The teacher encouraged me; my fellow students did, too, so it was an affirming experience. That’s why I wanted to feature them in this chapbook.

Because you support my writing, I want you to have a part of the selection process for the title to my chapbook. Remember, it’s a short chapbook featuring poetry I wrote for two poetry classes I took.

Here’s the title possibilities:

  1. Two Poetry Classes, One Lesson: A Teacher’s Poetic Enlightenment
  2. Two Poetry Classes, One Insight: A Teacher’s Journey to Poetic Enlightenment
  3. Chalk Dust and Stanzas: Lessons from Both Sides of the Desk
  4. Chalk Dust and Stanzas: Lesson from the Other Side of the Desk

Help me decide! I like all of these choices. Make a comment in the Comments section and identify which title you like the best by the number.

this chapbook will be the lead magnet for my four-book poetry series and will be permanently FREE on Amazon as an e-book. I will let you know when it’s available—probably next week or so!


This giveaway expires October 9, so jump on it today!

https://booksweeps.com/giveaway/historical-fiction-family-sagas-giveaway


Podcasts & My Interviews


Buy My Audio Books:

This Tumbleweed Landed

This Tumbleweed Landed audiobook cover

Let Me Tell You a Story 

Let Me Tell You a Story audiobook cover

Hair on Fire: A Heartwarming & Humorous Memoir Audiobook

Hair on Fire: A Heartwarming & Humorous Christmas Memoir audiobook cover


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