Books · My Thoughts · Ranching

How Important Is a Book Cover?

A book cover? Important? I’ve often heard, “Don’t judge a book by its cover!” Today authors know that a cover can determine the fate of a book. Let’s look at the first three book covers I created.

  1. Give readers a sneak peek of what’s to come.
  2. Let the reader know the book’s genre.
  3. Introduce your protagonist.
  4. Set the right tone.
  5. Follow the rules of design in a way that makes sense for your genre.
  6. Pay attention to the details.
  7. Have a distinct style.

https://www.ingramspark.com/blog/book-cover-design-basics

So much goes into the design of a a successful book cover, and I had no idea when I first started this journey. I created what I like, not thinking about what the reader liked.

For my first three books, I created the covers.

This Tumbleweed Landed Book Cover

This being my first book, I created the cover on Amazon’s createspace.com and thought it was beautiful. Excited with my first book, I loved everything about it.

In 2014, Lin and I spent a memorable spring afternoon on the dirt road going out to our ranch, trying to photograph a tumbleweed. The piercing cold spring wind had blown them around recently and lodged them into the fence posts. Yes, there were lots, and we took lots of pictures. I will never forget going through those photos and the awe I felt of the pictures he took, and then this one came up and I knew it was perfect. It had a tumbleweed locked into the barbed wire with an old wooden fence post and in the background Mesa de Maya, a landmark noted by Spanish invaders on early maps.

I liked the cover I created, but someone who reviewed the book identified a problem. The box around the title blocked out the tumbleweed. After looking closely, I realized how true that was!

In 2014, I didn’t realize the importance of a subtitle. This book has no subtitle on the book cover; it does on the Amazon website description I added later.

After ten years of researching and training, I plan on having the cover redesigned to feature the tumbleweed.

When Will Papa Get Home? Book Cover

Again, I created the cover for my second book, When Will Papa Get Home?, on createspace.com too. On the cover, I featured a photograph I took of the homestead house that’s featured in this book.

The book cover generator on createspace.com in 2015 had limited templates. I liked the one I selected: it featured the homestead photo, and in the background, it had the photo, too, but I don’t think anyone realized what was in the background.

Again, I didn’t include a subtitle on the cover, and this book desperately needed one because this is an immigration story, but the title doesn’t say that.

So, readers, be looking for a redesign for this cover later this year.

Let Me Tell You a Story Book Cover

I chose a simple cover for the re-release of my third book, Let Me Tell You a Story. In 1992, my dad, mom and I collaboratively published this for my dad’s 75th birthday. He dictated to Mom the story of how my granddad put our ranch together during the depression when many homesteaders were losing theirs, then I word- processed it and laid out the book, adding pictures. Then Dad selected the picture for the book cover—him on his favorite horse, Rusty. We printed enough to give to everyone in our family, and I printed twenty-five extra copies to read in my literature and language arts classes in Denver, Colorado.

After publishing the other books about my country roots and life, I wanted to get Dad’s retelling granddad’s story out to the world, so I re-released it. Again, I published it on createspace.com and used their template for the book cover.

I’m not sure if I will redo this cover—I like its simplicity; however, you can’t easily read my name or my dad’s as authors, so it probably does need to be redone!

How important is a book cover? Can you judge a book by its cover? In today’s hurried world, the visual representation of the book must catch the reader’s eye. So, yes, it’s vital to the success of the book.

Next week, I’ll share the next four book covers and why I moved to a professional company to do the last two.


Hair on Fire: A Heartwarming & Humorous Christmas Memoir - book cover

Hair on Fire: A Heartwarming & Humorous Christmas Memoir available in audiobook format at the following places:

~SHOP TODAY! Shop at my Etsy Shop or my Shopify Store

Marshall Flippo · My Thoughts · Self-publishing · square dance

Flippo Wanted a Hardback Version!

Just Another Square Dance Caller: Authorized Biography of Marshall Flippo hardback cover
Hardback cover

Yes, hardback copies! When I was writing Marshall Flippo’s biography, he emphatically wanted a hardback version, so this is how I did it and the state of my supply now of hardbacks!

I had previously published my four books as paperbacks and e-books with kdp.com, an affiliate of Amazon. Originally it was called createspace.com. So far, I have been happy with their copies and production. Before changing to kdp.com, they provided some marketing and editing services I used and liked. They no longer do that.

When Flippo said “I want a hardback version,” I didn’t panic because I had already researched this possibility. IngramSpark.com, another self-publishing site, did hardback copies, so I published Flippo’s biography as a hardback, paperback and e-book with them.

Also, I published a paperback and e-book on kdp.com. That may sound crazy, but look at the price below—it costs me nothing to do it. Both companies offered different market focuses, as seen below. Also, I love having it on Amazon immediately, so I published with kdp.com first, then with IngramSpark.com.

Here’s the difference between kdp.com and IngramSpark.com:

 KDP (Amazon)IngramSpark
FeesFree upload; free changes$49 upload fee; additional charge for change
Available FormatsPaperback and e-bookPaperback, hardcover, and e-book
ReturnsNo returnsCan make books returnable
DistributionsBetter for Amazon and online saleBetter for bookstores and libraries
Proof and Author CopiesProof copies only before pubAuthor copies available before pub

https://www.bluepenbooks.com/2022/08/ingramspark-vskdp#Quick_Comparison_of_IngramSpark_vs_KDP

Since this table was creating, Amazon does print a hardback version, but it was after I released Flippo’s biography.

When my first shipment of the hardback version arrived in May 2020, I had a disaster—IngramSpark messed up the covers! They had not centered Flippo’s iconic picture on the front; therefore, everything else on the front and back was off. I chatted with IngramSpark, and they sent me new covers in twenty-four hours. But, I had to fold each cover for each book.

Then I realized it was the way they were folded. I still have to refold or replace the covers for most of them because they haven’t gotten it right!

Yes, I fulfilled Flippo’s request, and he died before I published the book, which broke my heart. He so wanted to read this book about his life and see how I organized it, and I wanted to see the look on his face when he saw the cover and opened it to read about his life. I have a hard copy on my shelf for him I can see daily.

So, the sad part for me is I self-published Flippo’s biography in May 2020 after the pandemic hit. At that point, we did not know how long it would last. The sales had boomed until then because I hadn’t taken pre-orders, but because all the major dance events stopped for a couple years, the tidal wave of enthusiasm has waned for all versions.

A couple years ago when the pandemic seemed to subside, I thought we would host our annual Hot August Night’s dance, so being the optimistic person I am, I bought more copies to sell to those enthusiastic readers I envisioned clamoring for this outstanding book. We canceled the event because fear of COVID still ran high among the dancers because of the proximity of our activity. And I still had all those books.

As a result, I have a storage shed with shelves of over a hundred paperbacks and almost a hundred hardbacks. I thought callers and dance enthusiasts would want a hardback copy to place on their bookshelf along with other great square dance history books because it’s about more than Flippo’s life—it’s the history of square dancing from the mid-1950s to when he completely retired on New Year’s Eve, 2017. He saw so many changes through those years and realized the impact!

This weekend I sold my books at a square dance festival in Albuquerque, NM, where I live, and the attendees were mostly older dancers. Again, I thought I would sell a stack of books—I sold two paperbacks. This makes little sense to me. Yes, I wrote it, but it’s about the most famous square dance caller in the world!

Finally,

This is a brilliant book with lots of marvellous stories about square dancing and Flippo’s life.

Marshall Flippo's Navy picture

Did you know he enlisted in the Navy at seventeen years of age?

Nudist Colony - Hardbback cover

Have you read about him calling at a nudist colony? Yes, these stories and more are in this book.

Have you bought your copy yet? If not, why not? Go to my website, https://laradasbooks.com and buy from me directly so I can reclaim shelves in my storage shed, but more so than anything, to get Flippo’s biography and amazing life out in the world.


News, News, News!

All available at my website: laradasbooks.com or Amazon.com

~For me, it’s Christmas all year long! Here’s a variety of Christmas greetings from Flippo & Neeca, featuring his song, “When It’s Christmas Time in Texas”: https://youtu.be/mpJCUGffU3A

Coronavirus Reflections: Bitter or Better? meme
Grab a cup of coffee and enjoy a chapter!

~My new book, Coronavirus Reflections: Bitter or Better? WON the 2022 New Mexico-Arizona Book Awards in the Body, Mind & Spirit Category. Have you bought your copy yet? Vist my website: laradasbooks.com or at Amazon.

Just Another Square Dance Caller: Authorized Biography of Marshall Flippo meme
Baby, it’s cold outside! Read about Flippo inside where it’s warm!

~Have you bought a copy of Flippo’s biography yet? Believe it or not—it’s been three years. Go here for your hardback or paperback: https://www.laradasbooks.com or at Amazon.